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SEO services that produce phone calls, not just rankings.

Local SEO, content production, link building, and Google Business Profile optimization for service businesses across the Dallas-Fort Worth metro. Built to generate qualified leads, not vanity metrics.
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SEO Results

Recent SEO wins for DFW service businesses.

A selection of campaigns where SEO drove real revenue, not just rankings.

Local SEO Foundation

Google Business Profile optimization, local citations across DFW directories, NAP consistency, and review velocity to dominate Map Pack rankings.

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Content Production

Service pages, city pages, and blog content written by our in-house team. Each page targets specific search intent and converts visitors to phone calls.

Link Building

Local DFW partnerships, industry citations, and digital PR outreach to build the authority signals Google uses to rank competitive keywords.

Technical SEO

Site speed optimization, schema markup, mobile usability, crawl error fixes, and technical audits to remove what’s blocking your rankings.

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Reporting & Attribution

Monthly reports showing keyword movement, traffic growth, lead attribution, and ROI. Plus 24/7 dashboard access so you always know where you stand.

Strategy Calls

Monthly strategy sessions where we review performance, identify opportunities, and adjust priorities based on what’s actually working.

Why Apex

From audit to rankings to revenue.

01

Audit

Full audit of current state: rankings, technical health, GBP setup, competition. We surface what’s blocking you before proposing anything.

02

Strategy

Custom plan built around your specific market, services, and goals. Keyword targeting, content roadmap, and link building strategy.

03

Execute

Monthly content production, technical fixes, link outreach, and GBP optimization. Real work, every month, by people who know your account.

04

Measure

Monthly reports tracking rankings, traffic, leads, and revenue attribution. We adjust based on data, not assumptions.

INDUSTRIES WE SERVE

Built for local service businesses across DFW.

We work with businesses where lead value is high and where being found locally drives revenue. If your customers search for what you do, we help them find you.
Restoration company in Dallas increasing monthly leads through SEO and Google Ads marketing strategy
8 → 40+

Restoration company in Dallas grew monthly leads from 8 to 40+ in 5 months.

Services SEO + GBP + Reviews
Timeline 5 Months
Read case study →
200%

HVAC company in North Dallas doubled organic traffic and claimed #1 Map Pack.

Services SEO + Local SEO
Timeline 6 Months
Read case study →
Dental practice in Plano improving Google Ads performance with lower cost per click and increased lead generation results
35% ↓

Dental practice in Plano cut cost per click by 35% while doubling lead volume.

Services SEO + GBP + Reviews
Timeline 5 Months
Read case study →

Recent Work

Common questions about SEO.

How long does SEO take to produce results?
Most local service businesses see ranking movement in 60-90 days for moderate competition keywords. Meaningful lead generation increases typically begin in months 4-6. Highly competitive keywords (legal, medical, financial in major metros) take longer. The timeline depends on your starting position, competition, and how aggressive your investment is.
Do I need a long-term contract?
No. All retainers are month-to-month with 30 days notice to cancel. We earn your business each month with results. SEO works best as an ongoing investment (6-12 months minimum to see compounding returns), but we don’t lock you into anything.
Can you work alongside my current marketing team?
Yes. We frequently work alongside in-house teams, web developers, or other specialists. Clear communication about who owns what (content, technical, design) is critical, and we’ll establish that early in onboarding.
What if I don't rank in 6 months?
We don’t guarantee specific rankings (and you should be skeptical of agencies that do). Rankings depend on Google’s algorithm, your competition, and factors outside our control. What we do guarantee is the work: defined deliverables every month, transparent reporting, and ongoing optimization. If we’re not making progress, we’ll tell you and adjust.
Do you do SEO for ecommerce?
We focus on local service businesses (home services, medical, legal, professional services). Ecommerce SEO is a different discipline. If you sell products online, we’d refer you to a specialist who focuses on that work.

Related Services

Results that move revenue, not just rankings.

SEO compounds over time. While it builds, paid ads generate immediate leads, web design improves conversion, and AI automation captures the leads SEO drives.
Google Ads
Web Design
Ai Automation
Answer Engine Optimization
GBP Optimization
CRO Sprints

Ready to Talk About SEO?

Get a free SEO audit.

We’ll review your current rankings, GBP setup, technical health, and competition. Then we’ll build you a custom plan with no obligation.
Get Your Free SEO Audit